Marvel Studios’ upcoming blockbuster doubles the opening presales of ‘Deadpool & Wolverine’ while shattering Disney’s all-time 24-hour trailer record.
Massive Box Office Momentum
Marvel Studios has officially reignited global box office fervor as advance ticket sales for “Avengers: Doomsday” launched alongside its first full-length trailer. According to industry tracking reports from Variety, the highly anticipated superhero epic generated an astounding $16.5 million in first-day advance ticket sales, setting a towering new benchmark for modern cinema releases.
Doubling Previous MCU Record-Holders
The $16.5 million opening-day presale figure represents twice the amount achieved by Marvel’s previous major hit, Deadpool & Wolverine, which went on to gross over $1.3 billion globally.
What makes this achievement even more impressive is the initial release strategy employed by theater chains:
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While Deadpool & Wolverine opened ticket availability across standard and premium formats simultaneously in thousands of locations, initial presales for Avengers: Doomsday were strictly restricted to Premium Large Formats (PLF) across roughly 1,000 domestic theaters.
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Despite this limited initial footprint, demand completely overwhelmed ticketing platforms. Premium-format showtimes for December 17 and December 18 are already largely sold out nationwide, prompting major theater operators to rapidly add additional screenings for Christmas week to meet unprecedented demand. When the film opens wider later this year, it will be playing on more than 4,000 screens across North America.
Record-Breaking Trailer Launch
Complementing the ticket sales blitz, the debut trailer for Avengers: Doomsday achieved historical viewership metrics, amassing 503 million views within its first 24 hours of release across digital platforms.
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Disney Record: It officially stands as the most-viewed trailer launch in Disney history, surpassing the 365 million views previously set by the Deadpool & Wolverine Super Bowl teaser.
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Industry Benchmark: Across the broader film industry, it ranks as one of the largest global launches ever, trailing only Sony’s Spider-Man: Brand New Day (719 million views).
Next Stop: San Diego Comic-Con
Following this colossal kickoff, Marvel Studios is gearing up for a major presence at San Diego Comic-Con. The studio is scheduled to host a high-profile Hall H presentation on July 25 (5:30 p.m. – 6:30 p.m. PT), where director updates, expanded footage, and cast appearances are expected to maintain the overwhelming momentum.
Avengers: Doomsday officially hits theaters on December 18.